Web Malama Blog

We are inherently social creatures. We work, live, talk, and play together. Social media is a blending of technology and talking to each other…anywhere, anytime, with anyone. Today we can reach our customers by earning people’s interest and talking with them when, where, and how they want! Social media marketing includes networks like Facebook and LinkedIn, blogging, podcasts, Twitter, and more.

You may already think you know the answer to, “Why do search engines matter to my business?” But let me take a minute to show you why they don’t just matter, they really matter.

Online marketing uses the web to tell people who you are, what you offer, and how they can get it. Instead of offline options like newspaper, fliers, and radio, online marketing uses websites, email, social networks, and more to get and keep your customers.

What is An Online Marketing Plan? I believe that an online marketing plan is the way you intend to use the web, mobile, and other digital resources to support your business’s overall marketing plan. In that sense, it’s just one piece of the pie that may also include non-online slices like radio, print, television, and [...]

While a solid plugin, YARPP may cause severe site-wide slowdown and crashing for WordPress installations running on an average server with lots of posts and lots of tags.

Use PHP to style the first word, last word, or any (nth) word in a phrase.

I just launched the Hawaii Picture of the Day website. I’m particularly pleased with the widget and iGoogle gadget I wrote so people can add it to their own sites. Here’s how the site widget looks in real time: The site concept is simple: post good pictures of Hawaii to help people discover, be inspired, [...]

I came across a problem today where I needed to convert a date in an MS Access Database to a MySQL timestamp using PHP. The solution was pretty easy, but took some thinking through. Here is the answer to save you some time if you need it. Get the date from your MS Access database. [...]

Clients often ask me how they can be successful in social media. With social media advice blaring from every corner of the marketing and product world, there are an unbelievable number of opinions on the right answer to this question.

There are also unbelievable amounts of complexity, nuance, and unadulterated bull. What’s a person to do?

Instead of all that, let me give it to you plainly.

Is it worth it for your business to pay to be listed in yellow pages?