Your Custom Online Marketing Strategy

Together, our experience, team, and personal service, get you results.

At Malama Online Marketing, we partner with you to create a custom online marketing plan. Not every tool is right for every situation and we want a great ROI as much as you do. So we look at where you are now and where you want to be. Then we put the right team members for the job onto your project.

You bring the expertise of your industry and business, we bring a dedicated team and our expertise of online marketing, making a caring partnership focused on your growth.

The playing field has been leveled. You don’t have to be a multi-million dollar company or well known brand to leverage digital media. Every email, click, search, tweet, and rating is an opportunity to engage your market. They are out there looking for you right now. Are you ready to be found? Online marketing can help take your business to the next level.

Here’s our process:

1. Listen

First things first. We have to understand where you are and where you want to be. We spend time getting to know you, your team, your business, and your brand.  If you’re not sure yourself, that’s okay. We take you through the Malama Brand Brief process to identify what you’re about how you want to come across and who you want to attract.

2. Explore

Now that we know where we want to go, we explore the possibilities and opportunities to get us there. This includes researching your industry and your online competitors. Depending on the type of work we’re doing for you, we dig in deep to discover the keyword phrases you should be using to rank well, the look and feel your branding might take, and the type of content you should be creating.

3. Create

We take all this work and craft an online strategy to meet your needs. From there we put pen to paper, coming up with ideas and creating a few alternatives. Then we decide together on the best alternative.

After that, we create it and launch it.

4. Optimize

Now comes a critical step in getting you better results. After your new site is up or your search engine optimization campaign has started or your online advertising goes live, we track your campaign activity and measure your success. We then use those insights to to make incremental adjustments to optimize your results.

5. Evaluate and Report Your Results

You get detailed reports showing you what’s working. From inbound traffic to click throughs to conversions, you can access them any time using world-class tools like Google Analtyics, Mail Chimp, and Bing Webmaster Tools. And, you don’t have to make sense of it on your own. We are with you every step of the way.