grocery stores

Smaller Companies Are Beating Larger in Social Media

Small companies and businesses can sometimes feel overwhelmed at the idea of competing against big companies and their huge war chests of marketing monies. They wish there was a way to even the playing field a bit. Enter social media. Social media gives companies a way to reach customers cost-effectively. Instead of designing a mailer and paying postage to 10,000 customers at a cost of about $6,000, or printing a newspaper insert at a typical cost of $1000's, a business can open a free … [Read more...]